Ares
21st July 2011, 08:45 AM
This latest ad-campaign is a brilliant attempt to strike fear into the hearts and minds of the American Public. One will see the genius behind the psychological operation in the videos bellow.
These videos are meant to scare the public into turning on the neighbors and other fellow countrymen.
Do we really need to be told to call 911 when seeing something that warrants the attention of law enforcement?
The country is in dire straights when it comes to our debt. Should we really be pouring money down the drain to fund over the top ad-campaigns?
http://www.youtube.com/watch?v=K7q3bWEvl7o
In July 2010, the Department of Homeland Security (DHS), at Secretary Janet Napolitano’s direction, launched a national “If You See Something, Say Something™” public awareness campaign –a simple and effective program to raise public awareness of indicators of terrorism and violent crime, and to emphasize the importance of reporting suspicious activity to the proper state and local law enforcement authorities. The campaign was originally used by New York’s Metropolitan Transportation Authority (MTA), which has licensed the use of the slogan to DHS for anti-terrorism and anti-crime efforts. Source
Homeland Security and the Metropolitan Transportation Authority team up to bring the public their new ad campaign. These ads are part of the ‘If you see something say something’ program.
“In April 2011, the Metropolitan Transportation Authority (MTA) launched its newest round of television, print and poster advertisements intended to remind customers to remain alert while using MTA services. The latest update of the MTA’s award-winning “If You See Something, Say Something” security awareness campaign will appear in late April and early May.
“The safety and security of our customers is our top priority,” said Jay H. Walder, the Chairman and CEO of the MTA. “We are hardening our infrastructure and conducting enhanced policing in coordination with our regional law enforcement partners. But these ads reinforce the important role our customers will always play in ensuring the safety of transit users throughout the entire MTA system.”
The $10 million campaign is funded by grants from the U.S. Department of Homeland Security, which last year requested permission from the MTA to use the slogan nationwide. The campaign includes four 15-second television spots as well as newspaper print ads and posters on subways, buses and trains. It was created by MTA ad agency Korey, Kay & Partners
The “If You See Something, Say Something” campaign—originally implemented by New York City’s Metropolitan Transportation Authority and funded, in part, by $13 million from DHS’ Transit Security Grant Program—is a simple and effective program to engage the public and key frontline employees to identify and report indicators of terrorism, crime and other threats to the proper transportation and law enforcement authorities. Source
Walmart has also joined Homeland Securities operation.
More than 230 Walmart stores nationwide launched the “If You See Something, Say Something” campaign today, with a total of 588 Walmart stores in 27 states joining in the coming weeks. A short video message will play at select checkout locations to remind shoppers to contact local law enforcement to report suspicious activity.
http://theintelhub.com/2011/07/12/homeland-security-gives-mta-10-million-dollars-for-psyops-ad-campaign/
These videos are meant to scare the public into turning on the neighbors and other fellow countrymen.
Do we really need to be told to call 911 when seeing something that warrants the attention of law enforcement?
The country is in dire straights when it comes to our debt. Should we really be pouring money down the drain to fund over the top ad-campaigns?
http://www.youtube.com/watch?v=K7q3bWEvl7o
In July 2010, the Department of Homeland Security (DHS), at Secretary Janet Napolitano’s direction, launched a national “If You See Something, Say Something™” public awareness campaign –a simple and effective program to raise public awareness of indicators of terrorism and violent crime, and to emphasize the importance of reporting suspicious activity to the proper state and local law enforcement authorities. The campaign was originally used by New York’s Metropolitan Transportation Authority (MTA), which has licensed the use of the slogan to DHS for anti-terrorism and anti-crime efforts. Source
Homeland Security and the Metropolitan Transportation Authority team up to bring the public their new ad campaign. These ads are part of the ‘If you see something say something’ program.
“In April 2011, the Metropolitan Transportation Authority (MTA) launched its newest round of television, print and poster advertisements intended to remind customers to remain alert while using MTA services. The latest update of the MTA’s award-winning “If You See Something, Say Something” security awareness campaign will appear in late April and early May.
“The safety and security of our customers is our top priority,” said Jay H. Walder, the Chairman and CEO of the MTA. “We are hardening our infrastructure and conducting enhanced policing in coordination with our regional law enforcement partners. But these ads reinforce the important role our customers will always play in ensuring the safety of transit users throughout the entire MTA system.”
The $10 million campaign is funded by grants from the U.S. Department of Homeland Security, which last year requested permission from the MTA to use the slogan nationwide. The campaign includes four 15-second television spots as well as newspaper print ads and posters on subways, buses and trains. It was created by MTA ad agency Korey, Kay & Partners
The “If You See Something, Say Something” campaign—originally implemented by New York City’s Metropolitan Transportation Authority and funded, in part, by $13 million from DHS’ Transit Security Grant Program—is a simple and effective program to engage the public and key frontline employees to identify and report indicators of terrorism, crime and other threats to the proper transportation and law enforcement authorities. Source
Walmart has also joined Homeland Securities operation.
More than 230 Walmart stores nationwide launched the “If You See Something, Say Something” campaign today, with a total of 588 Walmart stores in 27 states joining in the coming weeks. A short video message will play at select checkout locations to remind shoppers to contact local law enforcement to report suspicious activity.
http://theintelhub.com/2011/07/12/homeland-security-gives-mta-10-million-dollars-for-psyops-ad-campaign/