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View Full Version : Facebook Suit Over Subscriber Tracking Seeks $15 Billion



MNeagle
18th May 2012, 10:39 AM
Facebook Inc. (FB) (http://www.bloomberg.com/quote/FB:US), the social network operator whose shares began trading today, was sued for $15 billion in an amended complaint by subscribers who claim the company invaded their privacy by tracking their Internet use.

In the complaint filed yesterday in federal court in San Jose, California (http://topics.bloomberg.com/california/), the plaintiffs say Facebook (http://topics.bloomberg.com/facebook/) improperly tracked users even after they logged out. Twenty-one cases making similar claims have been consolidated before the court. The latest filing seeks to proceed on behalf of U.S. residents who subscribed to Facebook from May 2010 to September 2011.

Facebook, which sold stock in an initial public offering valuing the company at about $104 billion, has been scrutinized by regulators in the U.S. and Europe (http://topics.bloomberg.com/europe/) over how it protects users’ private information. Last year, a German data-protection agency said it may fine the Menlo Park, California-based company over facial-recognition software used for tagging photos.

“This is not just a damages action, but a groundbreaking digital-privacy rights case that could have wide and significant legal and business implications,” David Straite, a partner at Stewarts Law, which represents some of the users, said in the e- mailed statement.

Andrew Noyes, a Facebook spokesman, said in an e-mailed statement that the claims are without merit and the company will contest them.
Non-U.S. Residents

Straite said his firm is evaluating ways to add non-U.S. residents to the group of plaintiffs.

The U.S. Wiretap Act “provides statutory damages of the greater of $100 per violation per day, up to $10,000, per Facebook user,” according to the complaint.

Facebook’s more than 800 million members are entitled to about $15 billion in total, according to the plaintiffs.

Facebook sold 421.2 million shares at $38 each to raise $16 billion, it said in a statement yesterday. That values the company at $104.2 billion, or 107 times trailing 12-month earnings, more than every S&P 500 member except Amazon.com Inc. and Equity Residential. (EQR) (http://www.bloomberg.com/quote/EQR:US)

The shares (http://www.bloomberg.com/quote/FB:US) climbed $2.91, or 7.7 percent, to $40.91 at 1:02 p.m. New York (http://topics.bloomberg.com/new-york/) time in Nasdaq Stock Market trading.

The case is In re: Facebook Internet Tracking Litigation, 5:12-md-02314-EJD, U.S. District Court for the Northern District of California (San Jose (http://topics.bloomberg.com/san-jose/)).

http://www.bloomberg.com/news/2012-05-18/facebook-sued-for-15-billion-in-suit-over-user-tracking.html



Gee, no news of this yesterday when it was filed... :p

Sparky
18th May 2012, 10:54 AM
My guess is that FB is covered by the small print that nobody reads, next to the little box that says "I Agree".

gunDriller
18th May 2012, 02:58 PM
Facebook tracking goes beyond tracking of -
* IP addresses
* cookies

they also track Mac addresses (Ethernet adapter config info).


if you log out of your account, delete your cookies, AND reboot your DSL modem, to get a new IP address from your Internet provider - they still know that "it's you".

to get around Facebook censorship, it helps to have multiple computers and/or multiple network adapters, whether it's a plug-in card or a USB adapter.


try & tell the truth on the ADL website, and you begin to witness Facebook tracking.


Opinion -
i would bet money that that was the reason the venture capital community overlooked Zuckerberg's many faults (stealing core software from multiple clients, in an industry that claims to value "Intellectual Property") and financed Facebook.

the participants scored major brownie points from the US gov. 'intelligence' community. they had a public domain version of the "Total Information Awareness" program advocated by Negroponte under the Bush regime.

Facebook + Google - and you have some MAJOR spying tools.