View Full Version : third of nfl tv viewers boycotting because chimpout
cheka.
7th October 2016, 12:38 AM
never thought i would see the day. it has a pulse
http://dailycaller.com/2016/10/06/poll-nfl-tv-viewers-tuning-out-because-of-national-anthem-protest/
A third of NFL TV viewers refuse to watch the games as a result of player protests against the national anthem led by San Francisco 49ers quarterback Colin Kaepernick, a new poll says.
The poll numbers surfaced just as NFL ratings plunged for a 4th week in a row.
Around 28 percent of African-American respondents claim they’re more likely to view an NFL game because of the protests as opposed to only eight percent of whites and 16 percent of minorities in general.
Additionally, viewership for game coverage is down. Sports Business Daily reports CBS’ “Thursday Night Football” is down 15 percent while NBC’s “Sunday Night Football” is down 10 percent.
crimethink
7th October 2016, 01:23 AM
I sure hope this is true. It inspires. I'd love to be utterly wrong about where this society is going, and this is a small glimmer in my "all doom, all the time" vision of the world.
Joshua01
7th October 2016, 08:33 AM
It probably doesn't have anything to do with the astounding number of penalties during a typical NFL football game. I know for me, those are the most exciting part of the game
/sarc
cheka.
7th October 2016, 09:48 AM
even nyt.nyc admits nfl.nyc is losing -- of course they would NEVER admit the full extent of it
nfl claims chimpout has nothing to do with it
http://www.wsj.com/articles/ratings-fumble-for-nfl-surprises-networks-advertisers-1475764108
The NFL has been sacked for a loss.
Once considered immune to the audience erosion plaguing the television industry, ratings for the National Football League have slipped through the first four weeks of the season.
This season, network viewership is down about 10% from last season, according to Nielsen data, with steeper declines for prime-time games on Sunday, Monday and Thursday. The drop has caught advertisers and rights holders off guard and left them scrambling to find a cause.
ENLARGE
“We’re scratching our heads,” said Andy Donchin, a media buyer at Amplifi US, an ad-buying unit of Dentsu Aegis Network, whose clients include General Motors Co. “We cannot pinpoint any specific reason why the numbers are down. It is probably being caused by a confluence of events.”
One reason often cited is the election. The Sept. 26 debate between Hillary Clinton and Donald Trump drew 84 million viewers, cutting into ESPN’s “Monday Night Football.” While this Sunday’s New York Giants versus Green Bay Packers matchup on NBC will probably fare better, its ratings likely will be impacted by the head-to-head competition with the second presidential debate.
Rating declines for Sunday afternoon aren’t nearly as steep as the prime-time telecasts, but Fox and CBS are down, while cable news ratings are up.
“The election is probably the biggest factor that you could point to,” said Fox Sports President Eric Shanks.
CBS Chief Executive Leslie Moonves also cited the presidential election, but added, “I don’t think the sky is falling at all.”
Earlier
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The NFL season opens with some of its most high-profile players serving suspensions, season-ending injuries, or having retired, like former Denver Broncos quarterback Peyton Manning. Photo: Getty Images (Originally published Sept. 8, 2016)
Mr. Trump and Mrs. Clinton can’t take all the blame. Some star players have been missing this season, including the New England Patriots’ Tom Brady, who returns this Sunday after a four-game suspension. Dallas Cowboys’ Tony Romo and Minnesota Vikings running back Adrian Peterson are sidelined with injuries, and Peyton Manning retired.
“We’re missing some stars out there,” said Brian Rolapp, the NFL’s head of media, who noted the NFL has gotten off to slow starts before “and [has] done just fine.”
The issue is whether this slide is a short-term blip or start of a long-term decline that would raise questions about the big bets networks have placed on football.
“If the trend continues, it is a concern,” said Jefferies & Co. analyst John Janedis. To be sure, the NFL is still consistently delivering the biggest audience in television and is coming off one of its best seasons.
Walt Disney Co. ’s ESPN has experienced the biggest drop, down 17% to an average 11.3 million viewers. Excluding the game up against the debate, ESPN is off 11%. Comcast Corp. ’s NBC Sunday night franchise is averaging 22 million viewers, down 13% from last season. CBS is off 15% on Thursdays. On Sunday afternoons, CBS and 21st Century Fox ’s Fox Broadcasting are both down 3% in viewers.
The prime time franchises also have been stung by lackluster matchups, leading viewers to tune out early.
How the NFL handles injuries, the off-field antics of some players, constant delays of games due to replays and officiating challenges are sometimes cited as reasons for the lower numbers. Some fans also are angry at players for refusing to stand during the national anthem to protest police brutality and at the league for not banning such on-field protests. Mr. Janedis said all these may be contributing to a “more negative view of the NFL in general.”
“In all honesty, we don’t see any evidence of that,” the NFL’s Mr. Rolapp said. “We’ve been in the news in other ways before and haven’t seen a material impact on ratings.”
Of particular concern is the decline among younger male viewers. ESPN, for instance, is down 24% among men aged 18 to 34 years old.
more at link..
cheka.
7th October 2016, 09:54 AM
skype are something else....blaming drop not on chimpout, but on election
what a load of crap
http://www.si.com/tech-media/2016/10/04/nfl-ratings-presidential-election-donald-trump-hillary-clinton
So what’s up? Well, one theory making the rounds—and it’s very plausible—is that the craziness of this Presidential election campaign has siphoned viewers (particularly males) away from football.
Joshua01
7th October 2016, 10:30 AM
skype are something else....blaming drop not on chimpout, but on election
what a load of crap
http://www.si.com/tech-media/2016/10/04/nfl-ratings-presidential-election-donald-trump-hillary-clinton
So what’s up? Well, one theory making the rounds—and it’s very plausible—is that the craziness of this Presidential election campaign has siphoned viewers (particularly males) away from football.
most viewers, regardless of gender, have DVRs. Most football fans (particularly males) will always fit that capability into their budget for times like this. That excuse is simply lame!
ximmy
7th October 2016, 11:24 AM
Confirmed: NFL Losing Millions Of TV Viewers Because Of National Anthem Protests
This was very predictable.
Three weeks ago I wrote (http://www.forbes.com/sites/mikeozanian/2016/09/16/nfls-4-6-billion-tv-bounty-may-be-at-risk-due-to-kaepernick-fiasco/#495aab2b7dbd) that the national anthem protests that began (http://www.sbnation.com/2016/9/11/12869726/colin-kaepernick-national-anthem-protest-seahawks-brandon-marshall-nfl)with San Francisco 49ers QB Colin Kaepernick and has since been copied (http://www.theblaze.com/stories/2016/09/11/see-the-new-way-some-nfl-players-are-now-protesting-during-national-anthem/) by other players have angered many fans (http://ftw.usatoday.com/2016/08/49ers-fan-salutes-burning-kaepernick-jersey-during-national-anthem). And that anger may be one reason why the television ratings for the first week of NFL games were bad. As my colleague, Brandon Katz wrote (http://www.forbes.com/sites/brandonkatz/2016/09/13/nfls-monday-night-football-takes-a-sack-in-the-ratings/#4e42a2678964): “Both CBS’ Sunday afternoon game and NBC’s Sunday Night Football saw their lowest ratings in seven years. Throw in last night’s lackluster debut and the 2016 NFL season is off to its slowest start in recent memory in terms of TV ratings.”
Two weeks ago I wrote (http://www.forbes.com/sites/mikeozanian/2016/09/23/nfls-tv-ratings-continue-slide-amidst-national-anthem-protests/#d7c6c5245910) it is starting to look like disrespecting the country during the national anthem is accomplishing what the concussions, domestic violence and deflategate could not do–drive down television ratings for the National Football League. Through two weeks of football the NFL’s television ratings are down across the board. The drop in ratings and viewership is unprecedented in recent years and has occurred during the protest of the national anthem, started by San Francisco 49ers backup QB Colin Kaepernick. Just last year some opined that the league’s ratings had no ceiling. That appears to be false.
http://i.forbesimg.com/media/gap/brandvoice_color.png (http://i.forbesimg.com/media/gap/brandvoice_color.png)
And last week I explained (http://www.forbes.com/sites/mikeozanian/2016/09/26/boycotnfl-appears-to-be-hurting-nfl-tv-ratings/#655e99d91f1c) that there can be no more excuses (http://money.cnn.com/2016/09/23/media/nfl-ratings-down-nbc-cbs-fox-espn/) for the bad ratings, like the one offered by Billie Gold, vice president and director of programming research at Amplifi, the global buying arm of media company the Dentsu (http://www.forbes.com/companies/dentsu/) Aegis Network, who said it’s (the bad NFL tv ratings) the lack of big games and prominent names that have sacked the league the past two weeks.
This morning it was confirmed (http://www.forbes.com/sites/mikeozanian/2016/10/05/nfl-tv-ratings-sunday-afternoon-crash-in-week-four/#2e299506777f) by the fact that through four weeks, good games and bad, games with marquee quarterbacks and big markets, ratings are way down this year.
Nonsense. Something more visceral is causing ratings to fall. My opinion: Fans are ticked about the players protesting (http://www.usatoday.com/story/sports/nfl/2016/09/25/week-3-protests-national-anthem-colin-kaepernick-brandon-marshall/91081268/)the national anthem.
This poll is predictable, no shocking. Who will ultimately pay if the ratings continue to sink? The players and owners.
The National Football League will rake in roughly $4.6 billion in television fees from CBS (http://www.forbes.com/companies/cbs/) CBS +1.85% (http://www.forbes.com/companies/cbs/), Walt Disney-owned ESPN (http://www.forbes.com/companies/espn/) , Comcast-owned NBC,Fox (http://www.forbes.com/companies/fox/) and DirecTV that it will equally share with its 32 teams this year. The NFL commands such a rich bounty because advertisers pay up (http://adage.com/article/media/nfl-staggering-ad-prices-2015-16-season/300376/) for football’shuge ratings (https://nflcommunications.com/PublishingImages/Pages/2015-REGULAR-SEASON-RATINGS-RECAP-/2015%20Regular%20Season%20Ratings%20Recap.pdf).
The television money is a big reason why the average NFL team is worth $2.34 billion (http://www.forbes.com/sites/mikeozanian/2016/09/14/the-nfls-most-valuable-teams-2016/#5b9c9d373bdb) and the average NFL player earns $2.1 million (http://www.forbes.com/sites/kurtbadenhausen/2016/09/14/the-nfls-highest-paid-players-2016/#688347bf713a).
The networks that televise the games barely mention the protests anymore. But the fans have not forgotten.
Follow me on Twitter @MikeOzanian (https://twitter.com/MikeOzanian)
Confirmed: NFL Losing Millions Of TV Viewers Because Of National Anthem Protests (http://www.forbes.com/sites/mikeozanian/2016/10/05/confirmed-nfl-losing-millions-of-tv-viewers-because-of-national-anthem-protests/#1f376bd274b7)
Down1
7th October 2016, 03:03 PM
I think the NBA lost many Whites during the thug 90s, but third worlders jumped in and started watching.
I think they neither like nor can understand NFL Football.
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