Mar 20, 2018
Turns out "drain the swamp" was tested in 2014 by Steve Bannon and Cambridge Analytica...
Trump on Tuesday said he usually likes to make up phrases himself but this was given to him.
"They had this expression, 'drain the swamp," and I hated it. I thought it was so hokey. I said, 'That is the hokiest — give me a break. I'm embarrassed to say it.'
"And I was in Florida with 25,000 people going wild, and I said, 'And we will drain the swamp.' The place went crazy. (Laughter.)
"I couldn't believe it. And then, the next speech, I said it again. And they went even crazier. 'We will drain the swamp.' … And every time I said it, I'd get the biggest applause. And after four or five times, I said, 'Boy, what a great expression. I love saying it. You know?' (Laughter.) It's amazing. It really is amazing. "